THE first 100 customers at Bennetts revamped beauty hall will tomorrow get a goody bag worth £100.
The department store, believed to be the oldest in the world, will be celebrating the launch, having splashed out £150,000 on improvements.
It is the first time in the Iron Gate retailer's 280-year history that it has offered its customer's such a deal.
Saturday's gala event will see representatives of brands such as Darphin, Dermalogica and Lord and Berry giving beauty advice and cosmetic hints and tips.
The goody bags themselves include a selection of the brands available as well as deluxe male grooming products from the likes of Jack Black.
Bennetts has also joined forces with luxury online beauty retailer lookfantastic.com to give the store what managing director Simon Ingham calls 'electronic horsepower', involving a wider range of promotions.
He said: "Our suppliers have helped us put together a fantastic special offer for tomorrow's event.
"The first 100 customers in our new Beauty Hall will get a fantastic selection of skincare and beauty as well as a selection of high-quality male grooming products.
"It is quite exciting and there is a good mix of brands that we hope to expand further in the future."
For customers to receive the goody bag, there is no minimum spend.
