SID Siddiqui has had to get used to strange women running up to him in the street and asking for "selfies".
And son Umar thinks nothing of walking into bars and getting a round of applause.
He and his family have won new-found fame thanks to their roles in Channel 4 show Gogglebox.
Without moving from their comfy sofas at their Littleover home, Sid and his sons, Umar, 36, Raza, 35, and Baasit, 31, have become household names by giving their opinions about telly programmes to the nation.
The latest series – which simply films people at home watching TV – pulled in five million viewers and led to Gogglebox scooping this year's Bafta award for best reality and factual show.
Sid said their role means they are regularly recognised in the street, adding: "Women in particular run up to you screaming 'I want a selfie!'"
Umar works at the Royal Derby Hospital as a bio-medical scientist. He said: "You often get looked at and you can hear people whispering 'he's from Gogglebox'.
"We went into the Pitcher and Piano bar in Derby together and got a big round of applause."
Raza, who works for IMS Lettings, said: "Last week I was at The Blessington Carriage for a Coke. Someone tapped me on the shoulder and when I looked round she took a picture of me."
And Baasit, a teacher in Nottingham, said: "After the first episode I walked into school and was hounded by kids. They quote things that I've said on the programme and I say 'that's great but we're in an exam'."
The family is in talks with the show's producers about appearing in the next series.
If a deal is struck, it is likely Sid's wife and two daughters will remain off camera, as has been the case for series one, two and three. "They don't like to be on TV," Sid explained.
The Siddiquis were able to get their hands on the show's Bafta last week during a visit from show bosses.
Umar said it felt "surreal" to have been part of a Bafta-winning show.
Show creator Tanya Alexander confirmed she wants the Siddiqui family to sign up for the next series.
She said: "I love these guys. Gogglebox, first and foremost, is about warmth – and that's what you get from the Siddiquis. It's their dry sense of humour and clever wit that I like the most."
